how do we do Organic SEO in the UK?
Organic SEO Strategy & Implementation
Before carrying out any Organic SEO service it is important to plan the objectives and strategy of the campaign. Our SEO consultants in the London and the UK will analyse the online aspects of your business in detail to plan your search engine marketing strategy for success. After reviewing your exisiting website and your online business environment in full we will provide you with a strategic SEO plan and then once approved we will focus on the implementation and optimisation in the following way:
Define Organic SEO Objectives:
- Where you are currently
- Where you want to get to
- How you are going to achieve this
Organic SEO Keyword Research:
- Current keyword/keyprase analysis
- Identifying relevent keyphrases for your market place-ensuring that the keywords chosen are both relevent to your business sector, as well as being regularly searched for online
Organic SEO Competitive Analysis:
- Analysis of competitors strengths and weakness
- Site architecture and content analysis
Organic SEO Benchmarking:
- Top 3 competitors current ranking position in all major search engines.
- Compare performance in natural listings for keyphrase types.
- Look at competitors keyword/keyphrase targeting.
Organic On page Optimisation:
- Metatag analysis-Title tag, H1-H2 tags.These influence rankings and we will add them and optimise them where possible while maintaining readability
- Body content analysis
- Site architecture and content optimisation. We will analyse your site content and structure ensuring that technically your website is search engine friendly, and that your content is written for optimum search results
Organic Off page Optimisation:
- Link popularity building (oneway and reciprocal)- Probably one of the most important areas of SEO at the moment is generating links to your website.
- Directory submissions
- Press releases and article submissions
Organic SEO Reporting and Refining:
- Monthly traffic and progress reports. Nowadays with site analytics and traffic software it is possible to measure and monitor your online traffic in great detail. This will allow you to look at:
- Visitor numbers
- Which page was viewed most often
- Which search engines reffered them
- What are the most popular pages
- Monthly targets and milestones
Ongoing SEO Consulting:
Organic SEO is a long term marketing strategy, and in order to continually achieve the highest rankings it is essential to make adjustments and improvements for your business to remain competitive. Ongoing maintenance and research should be carried out on a monthly basis to ensure long-term success.
Who do we do organic SEO for? >>